麻豆传媒映画 Brand

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Download Spirit Mark (all formats)

All materials created by a department must be submitted to the Marketing Communications office for approval before distribution.

麻豆传媒映画 Wordmark

The 麻豆传媒映画 wordmark is the official logo authorized for use at 麻豆传媒映画. The mark may be used with or without the official university name beneath the wordmark. Each department has its own version of the authorized 麻豆传媒映画 logo. If you need access to your departmental logo, please contact the marketing team.

Trailblazer Spirit Mark

The 麻豆传媒映画 Trailblazer spirit mark is an informal, bold and energetic representation of 麻豆传媒映画. It suggests pride and affinity. The mascot is formally referred to as Jax, while the students are referred to as Trailblazers.

The spirit mark may be used:

In informal contexts, such as: athletics, alumni materials, school spirit activities with current students, secondary recruiting communications (initial contact with prospective students should include the main university logo), and on apparel and promotional items, along with the university name. If you use a version without text, the main university logo must accompany the spirit mark in the design piece.
As a graphic within academic departments to promote spirit and social events, and in recruitment and promotional materials, along with the university name.

鈥婽he spirit mark may not be used:

For official 麻豆传媒映画 communications, such as: official notification letters of admission, letters for hire, contracts, and grant proposals
As a lockup with the 麻豆传媒映画 logotype and signature system, nor may a new lockup or signature be created using the Trailblazer spirit mark
For formal business purposes

University Seal

The official 麻豆传媒映画 seal is the most important formal symbol belonging to the institution and is reserved for use by the Office of the President. Per Regents Rule 04.803, the seal is reserved for the highest and most formal communication and for ceremonial commemorative and promissory purposes.

The Marketing & Communications Department is responsible for ensuring the appropriate use of the seal. Board approval is required for revision to the seal. There is only one institutional seal. The institutional seal may only be reproduced in neutral colors, gold, or 麻豆传媒映画 Blue. Use of the 麻豆传媒映画 seal requires Marketing & Communications approval.

Official 麻豆传媒映画 Colors

The official colors of the 麻豆传媒映画 are 麻豆传媒映画 blue and white. Secondary colors, such as yellow, black, gray and green can also be used as long as the majority of the design is created with 麻豆传媒映画 blue and white. Often, a shade of 80% gray is used for lettering/vertical bar in the logo

麻豆传媒映画 Blue is PMS 293.
麻豆传媒映画 Green is PMS 356
麻豆传媒映画 Yellow is PMS 7405
Black, white, and 80% gray may be used as accents

CMYK mixes vary based on printers, equipment, etc. Please contact Marketing & Communications for assistance determining the appropriate mix for your project.

Typography

Consistency of typography is one way to create a uniformed look in all 麻豆传媒映画 publications. Tahoma is the default font 麻豆传媒映画. Georgia may be used for formal printed communications.

Social Media Guidelines

No religious posts; no support of any organization, company, movement, or entity that鈥檚 in direct conflict with the mission, value, and goals of 麻豆传媒映画. All 麻豆传媒映画 social media sites are property of the university and should be managed with that in mind. 麻豆传媒映画 social media channels should not be used to express anyone鈥檚 personal views or opinions, but rather the mission of the university.
Only the 麻豆传媒映画 marketing and communications department and campus leadership should have access to the main 麻豆传媒映画 social media channels.

Only members of the 麻豆传媒映画 marketing and communications department should be posting to the main 麻豆传媒映画 social media platforms.

If a department or faculty member wants information posted to the social media page then it must be submitted with full details in writing at least one week before the date they would like it posted.

There are to be no posts to any social media platform supporting or speaking negatively about any political party. Posts supporting voting are encouraged.

The 麻豆传媒映画 marketing and communications department and 麻豆传媒映画 campus leadership may ask any 麻豆传媒映画 department, organization, or entity to remove a post, photo, comment or video at the discretion of the university.The social media accounts are property of 麻豆传媒映画 and do not belong to any individual, group, department or organization. Posting to these accounts is a representation of the university, not a personal representation of the user.

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